Perkembangan Produk Intelektual Kampus Polibatam Press Guna Mendukung Kemandirian Ekonomi Serta Budaya Kewirausahaan di Politeknik Negeri Batam

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Date
2021-10-29
Authors
Lestari, Nanik
Mayasari, Mega
Santiputri, Metta
Brajawidagda, Uuf
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Publisher
Universitas Muhammadiyah Mataram
Abstract
ince the year 2000 higher educations in Batam has start growing. Since then, ideas and academic writings have been produced by those higher education institutions. The dissemination of ideas and academic writings require a reliable publisher. Polibatam Press is Politeknik Negeri Batam’s entity in publishing. Different strategies have been implemented to improve Polibatam Press, such as human resource recruitment from active students of Politeknik Negeri Batam, establishment of Standard Operational Procedures (SOP) for production and quality control, marketing through variety of marketplaces, and the development of an information system to support publishing process automation. Until 2021, Polibatam Press has published more than 50 books with ISBN and other products. Moreover, Polibatam Press also produces several Intellectual Property Rights (IPR), trademark, and several seminar and journal papers. For Politeknik Negeri Batam itself, Polibatam Press is able to gain additional revenue.
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Keywords
Penerbitan, Buku, Polibatam Press, Sistem Informasi, HKI
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