INTEGRASI LIVE FOOTAGE DAN VISUAL EFFECT MELALUI TEKNIK COMPOSITING DALAM PRODUKSI VIDEO KAMPANYE KESEHATAN MENTAL

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dc.contributor.advisorKanistren, Aragani Timur
dc.contributor.authorAngguri, Muhammad Zio Willy
dc.contributor.authorKanistren, Aragani Timur
dc.date.accessioned2026-01-22T03:39:40Z
dc.date.issued2025-07-31
dc.descriptionPerancangan kampanye kesehatan mental dalam rumah tangga merupakan hasil kolaborasi antara mahasiswa Animasi Politeknik Negeri Batam dan salah satu studio kreatif di Kota Batam, yaitu SOK Branding Studio. Kampanye ini diciptakan sebagai upaya preventif untuk meningkatkan kesadaran masyarakat serta mencegah permasalahan kesehatan mental di lingkungan sosial.
dc.description.abstractThe integration of live footage and visual effects in addressing mental health issues represents a form of visual innovation in digital information media. The application of 3D emoji–based visual effects is utilized to represent emotional expressions and visual characteristics, serving as a form of visual dramatization as well as nonverbal communication. Furthermore, the integration of live footage is supported by the implementation of camera tracking techniques, which function as a reference for synchronizing camera movements with visual effect elements. The narrative conceptual design of this mental health campaign video employs the AIDA method (Attention, Interest, Desire, Action) to achieve optimal and conceptually relevant visual storytelling. The production process of the campaign video is conducted using the MDLC method as a framework for visual design. In addition, the testing phase is carried out through a descriptive qualitative approach involving expert respondents to validate that the applied concepts and techniques successfully produce a preventive campaign video that effectively raises public awareness of the importance of mental health.
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dc.identifier.issn2548-6853
dc.identifier.kodeprodi223122005#Animasi
dc.identifier.nidnNIDN8961460022
dc.identifier.nimNIM4322101046
dc.identifier.urihttps://repository.polibatam.ac.id//handle/PL29/4486
dc.language.isoother
dc.publisherJournal Of Applied Multimedia And Networking
dc.relation.ispartofseries9; 1
dc.subjectCompositing
dc.subjectVisual Effect
dc.subjectLive Footage
dc.subjectTracking Camera
dc.subjectMDLC
dc.subjectAIDA
dc.titleINTEGRASI LIVE FOOTAGE DAN VISUAL EFFECT MELALUI TEKNIK COMPOSITING DALAM PRODUKSI VIDEO KAMPANYE KESEHATAN MENTAL
dc.title.alternativeINTEGRATION OF LIVE FOOTAGE AND VISUAL EFFECTS THROUGH COMPOSITING TECHNIQUES IN MENTAL HEALTH CAMPAIGN VIDEO PRODUCTION
dc.typeArticle

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