The Effect of Product Quality and Service Quality in Creating Customer Satisfaction: The Case of BPJS Ketenagakerjaan Batam Nagoya

Desti, Audia Rahma

The Effect of Product Quality and Service Quality in Creating Customer Satisfaction: The Case of BPJS Ketenagakerjaan Batam Nagoya

dc.contributor.advisor	Anggraini, Ria
dc.contributor.author	Desti, Audia Rahma
dc.date.accessioned	2024-07-09T08:20:42Z
dc.date.available	2024-07-09T08:20:42Z
dc.date.issued	2024-06-19
dc.description.abstract	The aim of this study is to investigate the impact of both product quality and service quality on Batam Nagoya Employment BPJS customer satisfaction. The research was conducted on 100 respondents, namely BPU participants of the Batam Nagoya Employment BPJS who became the research population. In carrying out this research using primary data taken through questionnaire survey techniques using a likert scale, distributing questionnaires using accidental sampling techniques. The data was analyzed using the SmartPLS 3.29 software tool. The results of the study show that product quality has no significant effect on customer satisfaction. Meanwhile, service quality affects customer satisfaction.
dc.identifier.citation	APA Style
dc.identifier.kodeprodi	KODEPRODI62301#AKUNTANSI MANAJERIAL
dc.identifier.nidn	NIDN0004028803
dc.identifier.nim	NIM4112001053
dc.identifier.uri	https://repository.polibatam.ac.id/handle/PL029/1796
dc.language.iso	en
dc.publisher	The International Conference on Applied Economics and Social Sciences (ICAESS)
dc.subject	TECHNOLOGY::Civil engineering and architecture::Surveying
dc.subject	FORESTRY, AGRICULTURAL SCIENCES and LANDSCAPE PLANNING::Product science
dc.title	The Effect of Product Quality and Service Quality in Creating Customer Satisfaction: The Case of BPJS Ketenagakerjaan Batam Nagoya
dc.type	Article