PERANCANGAN FILTER TIKTOK MBTI BLOOM QUIZ REPRESENTASI BUNGA BERDASARKAN KEPRIBADIAN MBTI MELALUI FILTER QUIZ INTERAKTIF ANIMASI 2D

Abstract

This study aims to design and develop the MBTI Bloom Quiz, an Augmented Reality (AR)-based TikTok filter that combines an interactive personality quiz with 2D flower illustrations representing four MBTI personality types. The study employed the Research and Development (R&D) method using the ADDIE model, including the Analysis, Design, Development, Implementation, and Evaluation stages. The filter was developed using Effect House and evaluated through usability testing with active TikTok users. The evaluation showed that all participants successfully completed the quiz, understood the interaction flow, and gave positive responses to the head-tilt interaction, visual appearance, and personality representations. The filter also demonstrated responsive animation transitions and clear 2D visual assets during smartphone testing. Minor issues related to face-tracking sensitivity were identified, along with suggestions for additional background music, blooming flower animations, and longer answer delays. This study indicates that the developed AR filter is feasible as an interactive medium for entertainment and personality exploration on TikTok. Future research is recommended to involve more participants and expand the quiz to cover all sixteen MBTI personality types.